Raw Beet Sugar
Naturalness, regionality and less processed or less refined products and raw materials have become more important for European consumers. With our Raw Beet Sugar, we offer to food producers a solution to create sweet products that fulfil the needs of consumers, such as baked goods, chocolate or cereals / cereal bars or for savoury applications like barbecue sauces and other condiments.
Meaning of ‘RAW’ in Raw Beet Sugar
Our Raw Beet Sugar is the result of a dedicated production process where we conserve original elements of the sugar beet resulting in a less refined beet sugar. This means that it is closer to sugar beet than white sugar, which is noticable by its light brown colour and more aromatic taste.
Consumers are increasingly looking for products where natural ingredients or products are derived from a natural source. Naturalness is also a key driver when it comes to choosing healthier products.
General Benefits
- Closer to the raw material / less refined
- Provides a unique taste – more aromatic & distinct
- Natural light brown colour
- 100% originated from European sugar beets
- Free flowing crystallized sugar
- Similar technical properties to white sugar – easy processability
- Possible labeling as “Raw Beet Sugar”
Educated Consumer
Consumers are also increasingly interested in what their food contains. They also want to know what the ingredients mean and where they come from. They read the information on the product packaging, such as the list of ingredients, claims etc., to decide whether to buy a product or not. It is therefore important to list the ingredients in detail – such as cane sugar or beet sugar instead of sugar.
Production Process Raw Beet Sugar
- Similar to standard sugar production process, but just one crystallization step
- Linear process
- 100% from European sugar beets
Basic Product Information Raw Beet Sugar
fits perfectly in
Biscuits and baked goods,
chocolates, breakfast cereals,
snacks and bars as well as
in savoury applications like marinades and sauces.
Easy Processability
Due to its free-flowing character, our Raw Beet Sugar is easily processable and easily sievable. As a crystalline brown sugar, compared to other soft brown sugars this Raw Beet Sugar is less hygroscopic and keeps its free-flowability longer.
You want to learn more about our Raw Beet Sugar or have a specific question to it?
Or would you like a sample of our Raw Beet Sugar trials?
Johan de Soete
Product Manager
for New Product Developments
Please contact me directly:
RELATED PRODUCTS RAW BEET SUGAR
Do you want more information on our crystalline sugar products? Are you interested in crystalline sugar market trends and consumer needs?
Do you have further questions or need support to select the right crystalline sugar product?
